Publication / Company Name: Editorialist

  • Location: remote / work on U.S. EST

  • Job Description:

    Editorialist.com seeks an engaging and dynamic strategist to join our editorial team who will help drive our fashion, beauty, and lifestyle coverage. You’ll use your expertise as an editorial strategist and proficiency in SEO to transform keywords and topics into polished and compelling content that results in organic traffic. You’ll work closely with our data growth team and be directly involved in our cyclical content-planning process, defining and executing strategies for updates and new content.

    About Editorialist YX 

    We’re knowledgeable, opinionated tastemakers sharing coveted ideas, concepts, and products from the luxury market. We provide exhaustive, intelligent, trend-forward coverage from our niche corners of the fashion, beauty, and lifestyle sectors. Editorialist.com, our media property, delivers sophisticated content and commerce to aspirational and affluent consumers. Our stories connect readers with bespoke product and service solutions for fashion, accessories, beauty, and wellness needs. The cornerstone of our tech platform—the YX app—blends content, digital services, and e-commerce for our elite clientele, individuals with an average net worth in excess of $550 million.

    Responsibilities:

    • You’ll live within Ahrefs and SEMRush, helming the research process (topics, types of content, formats, content packaging and more) and guiding the editorial team through your learnings to help inform our strategy.

      1. Scrutinize our existing content and future content roadmap and help us ensure it will deliver the organic growth we seek.

      2. Write, assign, and/or edit new and existing fashion, beauty, and lifestyle content based on that strategy along with other members of the editorial team.

      3. Have a large voice within the content review process, helping to refine and hone copy to ensure it matches its assigned intent.

      4. Identify ways to make our current content more relevant and helpful to our readers and followers and formulate and execute a timely update strategy for our existing content.

      5. Continuously educate yourself on industry trends and learnings in the SEO and luxury beauty, fashion, and lifestyle spaces and use that information to inform your content strategy.

      6. Collaborate with other editors and designers to move changes through our editorial process, working directly within our CMS.

      7. This role reports to the Editorial Director and Deputy Editor.

    Qualifications:

    • Bachelor’s degree in fashion, mass communication, English, journalism or related field

      1. Preternatural abilities within search analytics tools, specifically Ahrefs and SEMRush

      2. Significant prior experience writing and/or editing fashion, beauty, or luxury goods from an SEO standpoint, ideally for a consumer media company

      3. Experience with WordPress or similar online publishing platforms

      4. Experience with MS Office (Word, Excel, PowerPoint) and Google’s G-Suite

      5. Excellent communication and presentation skills

      6. Ability to work on deadline on multiple projects without a loss in quality

      7. Experience working with remote teams and collaborative software appreciated

      8. Nimbleness. We’re a startup that embraces a fail-fast mentality. The ability to pivot quickly is a must.

    Application deadline: December 17, 2020

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