Creative Director at Reformation

Creative Director at Reformation

Who We Are:

Reformation is a fast-growing company that proves fast fashion and sustainability can coexist. With both our HQ and our own factory based in Los Angeles, we combine stylish, vintage-inspired designs with sustainable practices. We release limited-edition collections every week on our website and in our 20 brick and mortar stores.

We are a future focused organization committed to the belief that the problems facing our planet and society can be solved through innovation, common sense and education. Being naked is the #1 most sustainable option. We're #2.

Creative Director:

The Creative Director will play a lead role in shaping the brand creative at Reformation. They will work to develop innovative campaigns and messaging, bringing our products, people, mission and sustainability initiatives to life on a global scale across owned, earned and paid channels. They will be responsible for translating global business and marketing strategies into customer-facing concepts and executions, with a focus on visuals and storytelling. This highly creative and detail-oriented position requires strong communication skills and the ability to collaborate with many different teams, as well as external partners. We seek an individual who has a true passion for what drives consumer behavior and a desire to translate that into compelling visual and emotional narratives. A leader with intellectual curiosity and a continuous desire to learn, teach and inspire those around them.

What You’ll Do:

• Oversee all creative direction and development across owned, earned and paid channels

• Concept and execute innovative campaigns around the Reformation brand and sustainability mission—with a focus on people, product, planet and progress

• Create compelling visuals and stories across various platforms and mediums including, but not limited to: social media, site, stores and press

• Oversee brand visuals and voice, ensuring brand messaging is consistent, engaging and aligned with Reformation values across all touch-points

• Set direction and motivate your team. Train, mentor and grow individuals—providing guidance, clear direction, problem solving and people management

• Collaborate with cross-functional teams and lead creative briefing sessions cross-departmentally to clarify business needs and key deliverables

• Manage relationships with internal & external creative partners: agencies, freelancers and contributors

• Collaborate with the leadership team to ensure creative projects and direction are aligned with key business needs and priorities

Who You Are:

• 10+ years of experience working in the creative field, in-house or agency

• Experience leading creative teams across various mediums—including photography, video, graphic design, and print

• Expertise developing multi-channel brand campaigns across owned, earned and paid media

• A digital-first mindset and strong understanding of the modern consumer landscape, especially social media, mobile and content marketing

• A big thinker who loves ideation and exploration, with a deep curiosity and a desire to challenge conventional wisdom

• A strong communicator, both visually and verbally

• An entrepreneurial mindset and a willingness to be hands-on

• The ability to create thought-provoking work in a fast-paced and evolving environment

• The ability to think strategically and problem solve on the fly. Flexibility to adjust quickly to changes and deliver on deadline

• A strong desire to continually bring innovation to work and process

• Ability to inspire, mentor and manage teams and collaborate effectively

• A strong work ethic and commitment to quality and efficiency

• Strong portfolio showcasing strategic/conceptual thinking, visual design and storytelling.

Benefits & Perks:

• Health, vision, and dental insurance for eligible employees

• Paid vacation, sick, holidays & volunteer time-off for eligible employees

• Mission based company + casual and entrepreneurial work environment

• Clothing discount, dog-friendly office, company events + parties and much more

• 401K with company match