Senior Associate, Social Community
at Birchbox (View all jobs)New York
About Birchbox
Since 2010, Birchbox has redefined the way people discover and shop for beauty and grooming by pairing a monthly subscription of handpicked, customized samples with relevant content and a curated e-commerce shop.
Birchbox’s trailblazing subscription concept has continued to innovate. Today, we speak directly to an otherwise-overlooked, underserved consumer—a consumer who Birchbox calls "The Casual Consumer.” Casual Consumers are not passionate about beauty, and want a simple, personalized way to explore, buy, and use beauty. They want it to be easy, effective, fun—and they expect the same things of their beauty products. Birchbox is the destination for all who identify as Beauty Casual.
Our women-founded-and-run company is eagerly working to become a leader in industry-wide efforts toward greater sustainability and racial equity. Birchbox operates in three countries, and reaches more than 2.5 million active customers with a portfolio of 300 best-in-class prestige brand partners.
Visit www.birchbox.com for a forever useful, always delightful beauty and grooming experience.
Position Overview
We are looking for a Senior Associate, Social Community to nurture and grow our community of subscribers and followers across all social platforms. Collaborating with Content and Marketing stakeholders, the Senior Associate, Social Community will help to develop strategies, build storylines, and curate content that meaningfully engages our community and enriches the subscriber experience, while also helping more people discover Birchbox and identify with the Beauty Casual movement.
With a constant pulse on beauty casual, our Content & Creative team is focused on creative collaboration and capturing the stories and voices of the Birchbox community, including our customers, brand partners, and influencers. This position reports to the E-Com and Social Content Manager within this team.
We are looking for someone who is fueled by connection with others, inspired by great storytelling, and driven by growth.
**Our office is based out of New York, NY. Due to COVID, our team is working remotely until further notice.**
Responsibilities
Share in creation and execution of content with E-Com and Social Content Manager and together ensure the media mix is robust, storyline is cohesive, and all bases are covered.
Work with the Brand Marketing team to support and grow our influencer program; program content for owned channels, engage with influencer’s communities, suggest new voices, and more.
Identify and execute new opportunities to build engagement among social followers through user generated content (UGC), strategic partnerships, and culturally relevant moments.
Proactively engage our community across social platforms to drive favorable brand conversations; work with internal teams to respond to questions, comments and related opportunities in a timely manner.
Monitor and report on the effectiveness of community and of social media campaigns.
Uphold Birchbox values through all communication.
Requirements
Bachelor’s Degree or relevant education/experience
2+ years experience in social & content, copy, creative, and community channels. Startup experience is a plus.
Experience producing creative assets for social media content on your own. A big plus for Photoshop, InDesign, and video editing skills
Experience coordinating with influencers and creative teams to create social media content
Excellent communication, editorial, writing skills with attention to detail
A successful candidate…
Understands the importance of the brand's cultural relevance and uses empathy to drive a human-centric brand voice
Has excellent written and verbal communication skills; comfortable presenting to groups and executive teams
Readily brings new and innovative ideas to improve a growing team
Sees every interaction as an opportunity to forge a strong relationships with our customers
Has a passion for beauty or writing about beauty
Birchbox welcomes people from all backgrounds, ethnicities, cultures, and experiences. We celebrate how different perspectives benefit our employees, our products, and our community. We are focused on cultivating a diverse and inclusive work environment that encourages collaboration, creativity, and innovation. We are proud to be an equal opportunity employer.