Sr. Marketing Specialist - Portfolio (MK, Diesel, Puma, & BMW)

Apply Directly: https://bit.ly/PortfolioSrMktSpec 

Make An Impact:

Fossil is currently searching for a Senior Marketing Specialist to join our global brand marketing team for Fossil’s portfolio of licensed brands. The role’s primary purpose will be to plan and deliver multi-channel marketing programs that support Emporio Armani, Armani Exchange, Kate Spade New York, Tory Burch and DKNY in achieving top global and regional performance with a focus on wholesale and retail channels.

The successful candidate will be a self-starter, collaborative individual and decision maker. The candidate will be responsible for working collaboratively across a cross-functional team to include other departments such as regional teams and creative services. Some essential responsibilities for this Senior Marketing Specialist include:

• Establish and maintain a collaborative relationship with licensor in order to coordinate integrated marketing plans and influence the licensor to support the category on their owned and operated channels

• Collaborate in building global strategic marketing briefs/plans for the Americas, APAC and EMEA regions

• Partner with internal Brand Management team to align on business and marketing objectives and strategies

• Collaborate with regional marketing leads to facilitate approval process of seasonal plans

• Own the marketing plan submission process between regions and licensor and make sure process is streamlined for internal and licensor efficiencies

• Manage the approval process for tactics that require licensor submission

• Manage team calendars, templates, and deliverables to ensure marketing assets are delivered on-time and with excellence

• Open jobs in project management system, assign tasks and ensure timely delivery

• Quality control and optimization of regional marketing executions, including in store POS, roadshows, and events through retail and wholesale efforts

Who You Are:

• 5+ years experience in marketing, brand management or strategy roles

• Bachelor’s degree in Marketing, Business or related discipline; MBA a plus

• Strong leadership, problem-solving, and decision-making skills

• Solid communication, negotiation and relationship building skills

• Ability to multi-task and to manage multiple projects and deadlines simultaneously

• Relevant and current knowledge of the industry, market trends and strategies

• Highly organized individual with strong attention to detail

PR experience is a plus